On Sunday, February 1st, millions of sports fans and non-sports fans alike will enjoy an evening of NFL football, Katy Perry and commercials. The 2015 Super Bowl is sure to be a memorable one with the defending champion Seattle Seahawks…

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Were you glued to the set in between the Raven’s leading the 49ers 28-6, the Beyonce and Destiny’s Child reunion at halftime and the power outage in the third quarter of the Super Bowl just for the ads? We all…

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One thing that sports fans and non-sports fans have in common on Super Bowl Sunday (other than their love of food!) is their fascination with the ads! If you’ve ever wondered what goes into creating a Super Bowl caliber commercial,…

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On Friday I had the pleasure of speaking with advertising expert, Dave Shoffner of Pavone who shared the ins and outs of creating a great Super Bowl commercial, celebrity cameos we'd be seeing, ads to watch and avoid, and who…

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